"He vividly describes how it feels to be thrown in at the deep end."
The Economist

Heyrick was on the first civilian plane into Baghdad after the airport had been secured.

Armed with a camp bed, some baked beans, and a wallet full of greenbacks his mission was to establish a foothold for one of the world’s largest logistics businesses in one of the world’s most inhospitable markets.

Baghdad Business School charts the challenges, the characters, the comedy and the catastrophe of trying to do business in a war zone. It also provides a unique perspective on the Iraq conflict; not of another journalist, soldier or politician but of a businessman with unusual balls.