This website (the ‘Site’) is maintained by Eye Books Limited (Company No. 03206732, VAT No. 670638325), also referred to in this policy as ‘we’, ‘our’, and ‘us’.
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from the Site.
This Privacy Policy was last updated on 20 September 2023.
PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site. We refer to this automatically-collected information as ‘Device Information’.
We collect Device Information using the following technologies:
- ‘Cookies’ are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- ‘Log files’ track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- ‘Web beacons’, ‘tags’, and ‘pixels’ are electronic files used to record information about how you browse the Site.
Additionally when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers or PayPal), email address, and phone number. We refer to this information as ‘Order Information’.
When we talk about ‘Personal Information’ in this Privacy Policy, we are talking both about Device Information and Order Information.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.
We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site, and to assess the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store – you can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site – you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.
BEHAVIOURAL ADVERTISING
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt out of targeted advertising by using the links below:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
YOUR RIGHTS
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfill contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
CHANGES
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
MINORS
The Site is not intended for individuals under the age of 16.
CONTACT US
For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at info@eye-books.com.
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The General Product Safety Regulation (GPSR) is a critical framework established by the European Union to ensure that products placed on the market are safe for consumers. This regulation mandates that manufacturers and distributors take all necessary measures to prevent risks associated with their products. As a responsible entity, Furious Goose is committed to adhering to these regulations and enhancing the safety and transparency of our offerings.
Under the GPSR, several key rules must be followed:
1. Product Safety: All products must be safe for use and should not pose any risk to consumers. This includes ensuring that products are designed and manufactured to meet safety requirements. Silk, wool and cashmere scarves are not considered risky products but we will be compiling some safety advice regarding fire risk etc.
2. Labeling and Instructions: Clear and accurate labeling is essential. Products must include safety information, usage instructions, and any necessary warnings to inform consumers about potential risks. We will be adding QR codes to relevant pages on our website to our packaging. This will ensure that consumers have access to all necessary details to use our products safely.
3. Traceability: Manufacturers must ensure that their products can be traced throughout the supply chain. This includes maintaining records of product origin and distribution. Our products are all made in the UK but we will will nonetheless be adopting batch numbers on our labels to improve traceability.
As a Publisher Eye Books is dedicated to ensuring that our products not only meet but exceed safety expectations. By proactively addressing GPSR requirements, we aim to foster consumer trust and contribute to a safer marketplace.
Our authorised representative in the EU for product safety is Logos Europe, 9 rue Nicolas Poussin, 17000, La Rochelle, France, contact@logoseurope.eu.
